Urban fashion started as a reflection of life in city neighborhoods. It was practical, expressive, and built from the ground up. Clothes were chosen based on real needs and real stories, not runway trends. People wore what worked for them in their environment. This created a look that was honest and deeply connected to everyday
Category: Fashion & Culture
Streetwear began in city neighborhoods where fashion met music, art, and social identity. Young people started using clothes to speak for themselves, choosing items that reflected their surroundings and experiences. This wasn’t about following trends—it was about starting them. Brands grew from skateparks, barbershops, and hip-hop shows, offering more than clothes. They offered belonging. Clothing